Advertising
- planning - media analyses and interactive live update contact databases - graphic design - copy writing - digital, print, electronic, audio, video and social media advertising - performance tracking reports - traffic studies, site evaluations - anaylses of economic, socionomic and financial incentives for relocation/expansion - internet metrics and analytics - social media analyses and maintenance - pop, kiosks, and event development - signage, banners, digital and stationary outdoor billboards and banners - creation and maintenance of grant opportunities - submission dates and results Audience Development - data profiling - market segementation - young audiences develepoment programs - referral programs - cross marketing - pricing migration analysis - positioning - corporate sponsorship - grant funding
Brand Management - market share anaylses - positioning analyses - pricing modeling - product placement - brand integration - transition plans - brand use guidelines - digital and print production of brand integration - logo and tag development - tracking and evaluation
Channel Marketing
- planning, implementation and tracking - market analyses - probability papers - design and production - SMS alerts - apps - digital, print, audio, video and social media placement - team coaching - Imedia and Emedia - traffic, sales and performance tracking, evaluation, and reporting
Coaching
- one-on-one short and long-term phone coaching - email consulting - free analyses of needs - on-site training - team management and team training - executive director and senior management motivation - technical and customer service transaction marketing
Creative
- conceptual development - imaginative ideas - proprietary design - digital and hand-created artwork and designs - electronic, print and broadcast placement - banners, brochures, logos, tag lines, newsletters, bulletins - html email - web sites, social media and electronic development - kiosks, outdoor and event displays - analyses of existing client creative - copy writing - administrative forms - direct mail elements - public relations concepts, production and fulfillment - media analyses - television, radio, and newspaper advertising - media placement - trade show management - event management - public speakers - negotiations for testimonial, endorsements and sponsoships Data Management - data entry - development of user-friendly database programs - online databases - data merge, dedupe and formating - acquisition of prospective individual, corporate, and foundation donor information - performance tracking reports - database maintenance including address update, and deletion of duplicate entries - creation and maintenance of grant opportunities - submission dates and results Direct Marketing - creative design - copy writing - email marketing and communication: newsletters - social media acquistion campaigns - mobile app and voice/data campaigns - printing one, two, or full-color elements - mailings; creation, printng and fulfillment - adherence to postal regulations - acquisition and maintenance of bulk mailing permits - proprietary not-for-profit bulk mailing tactics - personalized, laser-printed letters and envelopes - stamped bulk mail - hand-signed letters - assembly of mailing elements - postal documentation - delivery to post office of choice - return mail processing and database updates Image - analyses of existing image - conceptual design ideas - public relations and media tie-in s - government and social network lobbying - image tranistions - image migrations - training - evaluation and tracking
Internet - domain name search and registration - web site and social media design - full audio and video editing and production - animation - analyses of quantam internet metrics - reporting and performance analyses - order processing - maintenance as needed - site hosting - e-mail services; html contact
Promotion
- advertising and marketing - sales and public relations campaigns - lobbying - governement and community tie-ins and sponsorships Public Relations - media contacts - government contacts - planning and fulfillment - event creation and management Social Media - social media analyses and maintenance - campaigns - analayses of current position and recommendations for position - maintenance Strategic Planning - create strategic short and long-term plans - market, company structure and product/service analyses - training - retreat event creation, facilitation and followup analyses Research
- performance tracking reports - traffic studies, site evaluations - anaylses of economic, socionomic and financial incentives for relocation/expansion - internet metrics and analytics - social media analyses and maintenance - identify prospective sources of funding - qualify prospects and rate opportunities - develop and implement focus-group studies - determine qualifications for grants - prepare feasibility studies - create strategic short and long-term plans - identify opportunities - make board recommendations - develop action plans - conduct follow-up donor satisfaction surveys - provide analyses - donation geographic and socioeconomic profiles - migration analysis of donations

Training
- introduction to grant writing - management and board development - grant writing for professionals - strategic planning - goal tending - successful recruiting - customer satisfaction excellence - dealing with dissatisfied customers - saving customers - supervisory training - transaction and channel marketing - sales management - direct and telemarketing sales - public speaking - listening skills - employee relations
Writing - technical - copy for all forms of commnication - advertising and marketing - tag lines - testimonials - media press releases - inter-company communications: newsletters and emails Video
- design and planning - digital taping - editing - testimonials - mailer design and production - duplication - flash movies and internet streamed video and audio - mov, wav, aiff, mp3, mp4 formatting - conversion to/from VHS/PAL formats - VHS, PAL, DVD and CD production - voice over and narration